Real world. Transparent. Persuasive. Effective.

Empowering your daily strategic communications

Maximize your corporate communications and media and public speaking opportunities

We inspire and we motivate through messaging.

FULLY ONLINE.
AS ALWAYS, PERSONAL.            AS ALWAYS, CUSTOM.

Why Best Evidence


Direct, honest, results-driven.

For more than 25 years Best Evidence has established a reputation for honesty, reliability and quality. Our clients have included some of the most respected names in the business and non-profit worlds. They trust us for everything from routine communication to more complex situations. Our expertise in communicating has wide application from Media Training and Presentation Training, to Strategic Messaging, Video Development and Compelling Narratives.

Consistent, unified messaging.

High-level, experienced guidance in dealing with media inquiries, presenting yourself in person and in print, projecting your brand and, generally, making your case, whether to partners and employees or the public-at-large.


We've produced hard-target video programs and other communications tools that educate, motivate and showcase products, people, organizations and causes. We've helped clients deliver difficult and sensitive messages, both internally and externally. Always with honesty and integrity.

Tried and tested.

Our communications advice has been tested by high-profile organizations in such high-risk areas as healthcare, business, the law, labor relations, technology, manufacturing, pharmaceuticals, financial services and the environment.

How we help

When you're the principal communications advisor to senior level management

We've helped executives ranging from Presidents and CEOs of major healthcare systems, to Provosts and Deans of nationally known academic medical centers with internal strategy sessions, systemwide broadcast messages, script-to-screen video programs, magazine articles, newsletter blurbs, commencement speeches, public appearances, media interviews, board meeting presentations, and patient experience and other consumer materials.

When you're helping the smartest people around perform more persuasively and effectively on video

The business of promotional medical education requires people with advanced degrees in the biological sciences to present their instructional programs on video. Advised them through script-writing these teaching modules and provided in-studio coaching during recording sessions. 

When you're preparing executives for high-value public appearances

A successful entrepreneur who built a business over thirty years seeks communications advice before a major public appearance and a guest shot in the mass media. It's figuring out key messages, strategizing the timing, selecting poignant stories to include and delivering with clarity, poise and confidence.

From then till now


Howard is the founder and President of Best Evidence, Inc., a management consulting firm specializing in high-end strategic communications, including Media Training, Media Relations and Presentation Training.


Before that, he was an Emmy Award winning News Anchor and Investigative Consumer Reporter at KYW-TV3 (CBS, formerly NBC) Philadelphia, PA (Troubleshooter 3) and WPLG-TV10 (ABC), Miami, FL (10 Troubleshooter). He started his career in television news directly out of law school at WAVY-TV10 (NBC) Portsmouth/Norfolk, VA as a General Assignment Reporter and News Anchor.



In a specialty which values personality and cherishes hands-on experience, Howard Joffe is a unique asset. A distinguished TV newsman and licensed attorney, he has counseled clients in a variety of media and public settings.


Through personalized media and presentation training seminars, Howard has helped executives craft their message and get it across with substance as well as style. In tough situations, he’s helped companies preserve and enhance their public image while promoting their brand identity.


Howard is a Priority Adjunct Associate Professor on Rider University's highly-regarded Communication and Journalism faculty. He teaches undergraduate and graduate courses in the disciplines he's been offering clients for decades.


A graduate of Rutgers College, Rutgers University in New Brunswick, NJ, he holds a Juris Doctor from the Benjamin N. Cardozo School of Law in New York. He's a member of the bar in New York, New Jersey and Pennsylvania.

CONTACT US

We are standing by to help you power your daily strategic communications.
Thank you for considering Howard Joffe / Best Evidence, Inc.